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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

There are lots of articles on internal communications, buy-in and stakeholder engagement. As a starting point, develop meaningful (to fee-earners) M&BD objectives – such as enquiries, engagement, conversations and new projects – where it is usually easier to obtain benchmark and results data. 10% Existing client development.

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15+ Interview Questions for Consultants [+ Sample Responses]

Hubspot Sales

Identify one or two relevant examples demonstrating your ability to meet the expectations outlined in the job description. These may include specific projects you worked on, accomplishments you achieved, or skills you developed. For instance, "One example that comes to mind is when I was working with a client who wanted to [X].

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Enterprise Account Management: Crafting the Perfect Playbook for Large-Scale Clients

SmartKarrot

Designing and implementing the perfect playbook for managing large-scale clients is crucial to ensuring consistent customer experience and business growth. In this article, we delve deep into creating an effective playbook strategy for Large -Scale Clients that can help you build and grow long-lasting relationships and drive revenue growth.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. We chatted about: – the importance of having a client development plan. – how to avoid client churn.