Mike Kunkle

OCTOBER 2, 2022

We’re trying to persuade, influence, and negotiate to get what we want and get others to do what we want. It’s value creation (solution matching, co-creation, or solution design to achieve outcomes). And, when they are buying, you might negotiate to ensure the transaction is mutually beneficial and win-win. (Or,

Co-Creation 248

Co-Creation Negotiation Sales B2B 248

KAM With Passion

JUNE 20, 2021

This article focuses on individual competencies, especially those of the Key Account Managers. Other articles on this blog explore the collective KAM capabilities an organisation must develop to be successful with KAM. These cover general business acumen as well as sales and negotiation skills and competencies.

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Key Account Management Account Management Co-Creation Account Planning 130

Cosawi

JANUARY 29, 2024

In today’s economy that is disrupted and fast paced, marketing is key in this journey to co orchestrate the customer led, team enabled account Planning strategy and value proposition creation to differentiate ourselves in the eye of our most important customers, generate revenue and mutual objective achievement.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

MDI Training

NOVEMBER 14, 2023

In complex interpersonal situations, such as negotiations or conflict resolution, human understanding of communication is invaluable. AI does not yet have a (co-)decision-making role. We have now also launched an AI transformation journey for all areas of the company and introduced AI co-trainers.

Leadership 52

Leadership Artificial Intelligence Digital Transformation Co-Creation 52

Mike Kunkle

MAY 11, 2022

That depends on a variety of factors, which I will share in this article. As applicable, understanding of vendor and channel partners and how to most effectively build relationships and engage with them to uncover, manage, and win opportunities through the effective co-creation of solutions for customers. Value Creation.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

SmartKarrot

MARCH 8, 2022

Her various books, blogs, articles, and whitepapers have helped many people understand the program, planning, and operational structure of Customer Success Organizations. Diana also co-created the ‘Open Book of Customer Success,’ a free workspace with all the resources to help Customer Success professionals. Catherine Blackmore.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

Mercuri International

MAY 23, 2023

There are numerous articles on the history, technology, and recent developments in artificial intelligence; however, the SAM’s understanding of the term has become more nuanced, particularly over the last few months. Fostering co-creation and innovation using AI. Selection and deselection of strategic accounts.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52