B2B Supply Chain Value Proposition 
Brooks Group
AUGUST 6, 2024
Although supply chains have rightsized since the pandemic, many manufacturers are dealing with increased customer choice, greater competition, and compressed margins. OEMs and distributors need to be even better sellers now, understand value, and know what’s important to the customer. Challenge 4.
Brooks Group
JUNE 7, 2022
Misaligned Values. Value propositions need to be challenged on a regular basis these days. Your customers’ worlds are constantly changing given the record inflation, supply chain disruption, employment challenges, and the war in Ukraine — which all came on the heels of a worldwide pandemic.
Blue Canyon Partners
SEPTEMBER 11, 2020
B2B Head of Product Programs. B2B Manufacturing Executive. What is our differentiating value proposition? The assumed value proposition focused on better fuel economy and easier drivability, but customers’ concerns about significantly higher acquisition costs were overlooked.
Blue Canyon Partners
SEPTEMBER 11, 2020
B2B Head of Product Programs. B2B Manufacturing Executive. What is our differentiating value proposition? The assumed value proposition focused on better fuel economy and easier drivability, but customers’ concerns about significantly higher acquisition costs were overlooked.
Sales Outcomes
AUGUST 30, 2021
B2B sales are booming for many industries , which are driving record quarterly and annual sales results. Prices are also edging up due to supply chain and talent constraints, which juices sales results even more. Develop Virtual Selling Skills. It means to make the most of an opportunity while you have the chance.
Blue Canyon Partners
JUNE 24, 2020
” In many or most B2B markets, 2020 has been a year where much has been turned upside down, where chaos has reigned. Supply chains have been stressed or broken, demand and value shifts have occurred and may persist, and many of the assumptions with which B2B leaders came into 2020 need to be reconsidered.
Blue Canyon Partners
JUNE 24, 2020
” In many or most B2B markets, 2020 has been a year where much has been turned upside down, where chaos has reigned. Supply chains have been stressed or broken, demand and value shifts have occurred and may persist, and many of the assumptions with which B2B leaders came into 2020 need to be reconsidered.
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