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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

The early quiz on key marketing concepts prompted some to reflect that their studies had concentrated on consumer marketing (B2C) which made it challenging to apply to B2B professional services marketing. And it is hard to argue with evidence of client sentiment or competitor action.

CRM 130
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So What Can I Sell You?

SBI Growth

The next segment of Max’s story is one played out regularly in sales (B2B, B2C, inside, and direct). Interpersonal Skills – Deep understanding of people. Able to apply emotional intelligence in various situations and adapt accordingly. As a next step, he began contacting major US chemical companies for assistance.