Strategic Account Management Association

AUGUST 24, 2021

This blog post is based on a keynote presentation from the 2021 SAMA Annual Conference. Panelists’ remarks have been paraphrased for this blog post. . What’s the value creation across our clients’ value chains and the ecosystems with which we’re involved?” Adjust notion of stakeholder value.

Stakeholders 520

Stakeholders Supply Chain Digitalization Shareholders 520

SmartKarrot

APRIL 21, 2022

Customer-centricity is the need of the hour for B2B SaaS (Software as a Service) companies. It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. The CCO keeps the customer at the centre of all actions and strategies.

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10

SmartKarrot

APRIL 21, 2022

Customer-centricity is the need of the hour for B2B SaaS (Software as a Service) companies. It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. The CCO keeps the customer at the centre of all actions and strategies.

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10