article thumbnail

Telephone call challenges: Emotions, data, selling and follow up

Red Star Kim

Fact-based selling When discussing different styles of selling (e.g. transactional, consultative etc) a delegate talked about fact-based selling. Sometimes called value selling, it is focused on the client (their current and future needs).

article thumbnail

65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

Contract Renewal Management The process of managing the renewal of contracts with key accounts involving negotiation, pricing, and value proposition analysis is known as Contract Renewal Management. The goal is to establish trust, drive sales, and help customers achieve their business objectives.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Navigate the New Normal: Accelerate.

Blue Canyon Partners

Given our adapted strategy, which new normal customer segments best align with our new normal value proposition? The 2 nd part of the question, how do we more effectively sell value to customers? Value selling approaches will need to be aligned to the new normal.

article thumbnail

How to Navigate the New Normal: Accelerate.

Blue Canyon Partners

Given our adapted strategy, which new normal customer segments best align with our new normal value proposition? The 2 nd part of the question, how do we more effectively sell value to customers? Value selling approaches will need to be aligned to the new normal.

article thumbnail

What Is Value-Based Selling and How to Do It Right

SmartKarrot

As more and more companies are relying on broader sales techniques, adding a bigger dent of value in your approaches can change the game altogether. That is when the tricky concept of value-based selling comes into play. In fact, 92% of the buyers like to hear a value proposition quite early in the sales cycle.