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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

A follow-up study SAMA conducted a year later showed a shift in top customer expectations, including: Thought leadership on real-time challenges Pricing flexibility and creativity Process automation Longer payment terms and return policies Effectiveness in hybrid working environments. About Dave Duke Dave is a co-founder at MetaCX.

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Achieving the 90/10 Ratio: Improving Meeting Efficiency for Success

AchieveIt

The first 5 or 6 minutes should be spent on presenting problems, while the remaining 90% should be dedicated to brainstorming and creating a roadmap towards resolution. This imbalance in meeting structure inadvertently impedes strategic progress. The goal for such meetings should be the opposite.

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3 Tips For Running a Successful Virtual SKO

Showpad

Many companies now use the term “RKO” (revenue kickoff) to reflect the audience of an entire go-to-market team: customer success, marketing and sales. . In this article, we’ll talk about three tips you can use to plan, run and execute a successful virtual sales kickoff. Your SKO is going to look and feel different.

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Free Download: Sample 30-60-90 day plan; playbook for Customer Success Managers

SmartKarrot

The first 30 days are very crucial in any given business, especially for you as a customer success manager. Next move to explore the customer’s persona and strive to know more about the target audience that you will be catering to. One is leadership. Let’s dive into that now: 30 Days. Second could be adaptability.

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What is a customer journey map? How to create one + templates

Zendesk

Follow these steps to create a great customer experience journey map (and consider using one of our free templates). Clearly define the end goals before building your map so you can secure leadership buy-in and enhance its effectiveness. How can I improve the overall customer experience?

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Top 6 Key Account Management Skillsets

SmartKarrot

To sharpen their analytical and problem-solving skills, Key Account Managers should regularly engage in activities that challenge their critical thinking abilities, such as participating in brainstorming sessions, solving puzzles, or analyzing case studies. Like what you are reading? Get AM best practices below.

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Anatomy of a Virtual Conference: The Inside Story of BOUNDLESS 2020

Nutshell

KRISTEN GRAY, CUSTOMER SUCCESS MANAGER. “I I was the event emcee and had the honor of presenting the event to thousands of online viewers, and interviewing some of the most prominent thought leaders in sales, service, and customer success. Buy-in from the rest of your organization.