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Growth Hacking Experimentation

Flevy

This can be in the form of improving the existing content of an article, memo, or whitepaper we write for better conversion. Foster a culture of brainstorming and hypothesis development. The process should have well-defined steps from brainstorming ideas to creating hypotheses, executing hypotheses, and prioritizing ideas.

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What is a lead magnet? The ultimate guide (+10 examples)

Zendesk

Check out the following examples, and brainstorm lead magnet ideas with your team. Long-form content is a popular type of lead magnet, but you may not have the bandwidth to create an ebook or whitepaper. Digital marketing consultant Jon Loomer offers a Facebook ad quiz as a lead magnet for his audience. Infographic.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

HubSpot offers a free go-to-market kit that features an assortment of templates that help you organize each aspect of your strategy and keep key stakeholders informed on who is responsible for which task. Get your team together and brainstorm the various job titles that could be impacted by your solution. First up is the attract phase.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

Get your team together and brainstorm the various job titles that could be impacted by your solution. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. This can be in the form of a blog, whitepaper, or video. Gatekeeper: Blocker in getting a product implemented or approved.

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