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Understanding Account-Based Marketing: A Podcast Interview with Bev Burgess, Founder and Managing Principal, Inflexion Group

Farland Group

SEPTEMBER 28, 2022

A: “It is the idea behind the business; I have two co-founders, Louise Jefferson and Tim Shercliff. A: “We interviewed the head of global procurement for a telecoms company, and he said, ‘Of our strategic suppliers, the way we select our suppliers is focused on a supplier’s attitude to ESG, CSR, those kinds of issues.

Co-Creation 52
Co-Creation Marketing Management Suppliers 52
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A Step-by-Step Guide to Landing Your First Enterprise Client

SmartKarrot

SEPTEMBER 1, 2022

You will undoubtedly spend that time in numerous meetings, perhaps entangled in office politics or navigating hoops as the legal and procurement departments investigate your business. One of the fundamental issues with supplier agreement forms is this. Every supplier is unique. Be not alarmed.

Suppliers 10
Suppliers Insurance Energy and Utilities B2B 10
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