Strategic Account Management Association

AUGUST 24, 2021

Customer-centric Program Design : Dynamic times mean agility in program design for optimal customer experience. Ask yourself: How are programs designed, and how do they support the concept of customer centricity? Ask yourself: What does the acceleration of digital adoption and the explosion of available data mean for SAM?

Stakeholders 520

Stakeholders Supply Chain Digitalization Shareholders 520

Upland

JANUARY 29, 2024

Account planning focuses on your customers first—and the sales numbers follow. By gaining a thorough understanding, sales professionals can tailor their offerings to align precisely with what the customer values most. In the end, account planning allows your whole team to impact every part of the customer experience.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

SmartKarrot

APRIL 21, 2022

Customer-centricity is the need of the hour for B2B SaaS (Software as a Service) companies. It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. Steve Jobs once advised to get closer to customers.

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10

SmartKarrot

APRIL 21, 2022

Customer-centricity is the need of the hour for B2B SaaS (Software as a Service) companies. It is considered the only way to provide a positive customer experience and improve customer loyalty. It needs more than simple customer service. Steve Jobs once advised to get closer to customers.

Digitalization 10

Digitalization Customer Life Cycle Cybersecurity Government 10