Mon.Nov 15, 2021

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How to build customer trust: 4 things to start doing today

Zendesk

In the early 2010s, the Age of the Customer emerged. Consumers were more connected than ever before, and as their access to information and resources grew, so did their expectations. The Age of the Customer continues today—and the data shows it. Gartner research reveals that 74 percent of customers expect more from brands, not only in their products and services but also in how they treat their customers.

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12 Side Hustle Ideas for Full-Time Entrepreneurs and Sales Pros

Hubspot Sales

For some people, the thought of quitting their 9-to-5 to pursue an entrepreneurial life is exciting. For many others, it's frightening. But what if there was a happy medium — a way to keep a full-time job (and all its security) while earning an additional stream of income? Enter the side hustle. Let's learn more about side hustles, explore what makes a good one, and review the best side hustles for entrepreneurs and sales pros.

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How to Ask for Referrals (with Examples)

The Center for Sales Strategy

Everyone agrees that referrals are an essential part of growing a business. Furthermore, it's the most cost-effective way to build customer relationships and win new customers. Despite the sundry benefits of a referral program , how to ask for referrals has never been easy. Acquiring a referred customer will cost you almost nothing, and they have a high degree of loyalty and retention.

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Shared Email Account: Types, Tips, and the 9 Best Tools

Help Scout

Learn about the various types of shared email accounts, and discover nine tools to consider to improve your team's ability to collaborate.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Selling for the Non-Sales Professional: 3 Key Skills You Already Have

Sales Readiness Group

For some people, the word “sales” comes along with its own set of baggage and negative connotations. Your point of reference may relate to your personal experience with an overly aggressive “sales pitch” while going on a timeshare tour on your vacation. Or encountering manipulative “fear tactics” to purchase an extended warranty when you purchased your dishwasher.

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How to grow your independent agency, with Agencynomics co-author Peter Hoole

Account Management Skills

Today’s episode will be particularly beneficial for you if you’re an agency owner looking to grow. I chat to ‘Agencynomics’ co-author, Peter Hoole , about some common challenges faced by agency owners today, when it comes to business growth. We also talk about: – the importance of looking at your team’s skill set to make sure everyone’s sitting in the right seats. – what point in the agency’s revenue growth does an agency typically employ their first acc

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Nov 15 – Customer Success Jobs

SmartKarrot

Role: Director, Customer Success Location: El Segundo, CA, US Organization: GoGuardian As a Director of Customer Success, you will build a platform Customer Success strategy from the ground up, to improve customer satisfaction and engagement, increase customer lifetime value, and reduce customer churn. Aggregate customer feedback and identify trends.

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Hard sell vs. soft sell: Definition and examples

Zendesk

There’s no perfect approach to sales psychology. Sales tactics are ever-changing based on the market, your products, your company, and your customers. That said, most sales tactics fall into either a hard or soft sell category, and understanding the difference between those categories is crucial to your sales success. In this piece, we’ll discuss the differences between hard sales and soft sales, the pros and cons of both sales approaches, examples of both types of sales, and how a strong CRM ca

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Why Frictionless Customer Experience should be Your Next Organizational Objective?

SmartKarrot

You know for a fact that your customers have high expectations. They want you to produce your offerings that align with their desires and preferences. There goes a lot behind creating a good customer experience, one that not only retains customers for long but also makes them come back for your services. On that note, one of the greatest element of a stellar customer experience is reducing friction or having frictionless customer experience throughout their customer journey with your brand.

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Sales volume: Definition, formula, and how to increase it

Zendesk

When you think of measuring your company’s success, what markers come to mind? Perhaps you consider revenue KPIs or customer enrollment. Maybe you dream of your run rate increasing as your cost of sales decreases. No matter what success looks like to you, it’s unlikely you measure it in sales volume. But perhaps it’s time to start. Sales volume is a largely overlooked measuring tool, but its benefits to your company can’t be ignored.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Simplifying Marketing Attribution for Business Leaders

Sales Outcomes

What Business Leaders Need to Know to Simplify Marketing Attribution. Marketing Influence provides a consistent and reasonable framework that the leadership team can rely on. Associating Contacts to an Opportunity should be mandatory . Determine the period for influence/attribution. Begin measuring what marketing generates & influences, along with what sales generate.