Thu.Mar 21, 2024

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Quick Take: The Future of Media Sales

The Center for Sales Strategy

In this Quick Take episode, Matt wraps up our coverage of The 5th Annual Media Sales Report by spending a few minutes thinking about what this year’s findings can tell us about the future of the media sales industry. In short, you’ll find that while obstacles are ever-present and, in many cases, more difficult than ever, media sales managers and salespeople alike seem to be up to the challenge.

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Sales Discovery Questions: Best Practices of Successful Sales Teams

Brooks Group

A powerful lever to improve your team’s sales performance could be hiding in plain sight: sales discovery questions. Asking effective sales questions correlates with success, according to new research : 51% of successful sales teams are effective at sales discovery and questioning. Only 41% of underperforming teams are effective at sales discovery and questioning.

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Inspiring Improvement: Our Guiding Values at KaiNexus -- Greg Jacobson and Jeff Roussel Discuss [Video]

Kainexus

I recently watched a video on our KaiNexus YouTube channel with our co-founder and CEO, Greg Jacobson, and our Chief Revenue Officer, Jeff Roussel. I loved it so much that I wanted to share it here with some highlights and thoughts. You can also watch "Shorts" video clips via this playlist and share them with your team and fellow leaders!

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How To Improve Your Customer Care?

Groove HQ

“The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.” Jeff Bezos The reality is of course very different. Particularly when you are growing your business and establishing your processes, customer can run into problems that you did not even know existed. This […] The post How To Improve Your Customer Care?

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Instagram Launches Ads With Promo Codes To Entice Purchase Activity

NG Data

Instagram has launched "Ads with Promo Codes" globally for brands. The feature drives sales and tracks them directly. Source The post Instagram Launches Ads With Promo Codes To Entice Purchase Activity appeared first on NGDATA.

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KPI Management: Intellectual Property (IP) Strategy KPIs

Flevy

Intellectual Property (IP) Strategy is a critical aspect of modern business management, pivotal for protecting and monetizing innovations. As companies increasingly rely on their intellectual assets to gain competitive advantage, develop new products, and enter new markets, establishing a robust IP strategy becomes essential. This strategy encompasses not just the protection of ideas and inventions through patents, trademarks, and copyrights but also their strategic use to support business goals

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Cracking the Consulting Code: Top 10 Business Transformation Frameworks

Flevy

Business frameworks and methodologies are structured tools to approach complex, but common business challenges. They allow us to cut through noise, zero in on the key issues, and facilitate the development of insightful recommendations. The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated.

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How Credit Unions Can Better Manage Liquidity and Increase Deposits

NG Data

New technologies are changing marketing practices. It's important to have skills like working with Gen AI, data sourcing, and analysis to connect banks with customers. Source The post How Credit Unions Can Better Manage Liquidity and Increase Deposits appeared first on NGDATA.

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The top 10 most powerful brand leaders

NG Data

Top brand leaders like Huateng Ma, Mukesh Ambani, Jensen Huang, Tim Cook, Natarajan Chandrasekaran, and Anish Shah have transformed their companies and diversified their revenue streams. Source The post The top 10 most powerful brand leaders appeared first on NGDATA.

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Banks are still warming up to instant payments

NG Data

Despite their value, many banks are hesitant to adopt the send side of FedNow transactions. They need reassurance that the benefits outweigh the risks. Source The post Banks are still warming up to instant payments appeared first on NGDATA.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr