Thu.Nov 16, 2023

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Sales Transformation Strategy for Evolving Organizations

Force Management

How do you help your organization to evolve and grow? Economic indicators suggest that the sluggish economy is taking a positive turn. Now may be the time to shift your strategy from hold-the-line to a focus on growth and transformation. The organizations that come out on top will be the ones who embrace this new era with a strategic plan to hit the ground running.

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Developing Top GTM Talent Starts with Getting to Know Them

SBI Growth

Investing time into getting to know the strengths and weaknesses of your sales reps is a crucial precursor to delivering training plans that are tailored to develop the right set of competencies, leading to improved sales results. This was the main takeaway from Episode 3 of the GTM Value Creation Corner Podcast, in which Nearmap, a leading provider of high-resolution aerial imagery, shared their success story.

Sales 71
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The Age of Nearbound Intelligence

Hubspot Sales

I sat in the virtual crowd at INBOUND 2023, eagerly absorbing the keynote speech from Yamini Rangan, CEO of HubSpot. Her talk was on customer connection in the new era — how information has transformed into intelligence, and how this intelligence is what allows you to connect with your customers. “It’s no longer just about acquiring information, but knowing how to act on intelligence.

CRM 76
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Workforce planning template: 7 examples + tips

Zendesk

What is a workforce planning template? A workforce planning template is a guide that helps a business align its workforce with future goals and objectives. Through strategic questions and steps, an organization can evaluate the current status of its employees and identify opportunities for training, hiring, succession planning, and more. In the American National Football League (NFL), teams don’t just happen to win the Super Bowl.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Improved Digital Account Opening Must Be a Top Priority for 2023

NG Data

Streamlined digital account opening is crucial for deposit and loan sales growth. Consumers expect to finish the process on their smartphones quickly. The post Improved Digital Account Opening Must Be a Top Priority for 2023 appeared first on NGDATA.

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Defining a Systematic Approach to Oil and Gas Real-Estate Portfolio Management and Optimization

Planview

Of the varieties of enterprise real-estate portfolios, the oil and gas industry claims some of the most complex asset inventories with the highest risk. As the market continues to evolve and regulatory obligations expand, oil and gas companies may find that the complexity of their portfolios has quickly outgrown the standard means of management, requiring more in-depth optimization techniques.

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Think You’re Not Ready for Attribution? Here’s How to Tell

Customer Think

One of the most common things I hear from marketing teams is that they’d like to get a handle on attribution, but they just don’t know if they’re ready for it.

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Predicting the top 5 digital marketing trends for 2024

NG Data

The digital marketing space has seen significant changes in the past year, including the DOJ's antitrust lawsuit against Google, Apple's privacy-centric features, EU fines against Criteo, streaming TV overtaking linear TV, MediaMath's collapse, Amazon's launch of ads on Prime Video, and Disney and Spectrum's new model for linear TV programming. The post Predicting the top 5 digital marketing trends for 2024 appeared first on NGDATA.

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7 Ways Male And Female Holiday Shoppers Differ

Customer Think

Is a “50% off” sign more masculine or feminine? Product promotions aren’t typically designed to be either, but it’s something retailers might want to consider going into the holidays. Consumers are expected to spend $875 apiece on holiday-related goods this year, the National Retail Federation reports. Of that, $620 will be earmarked for gifts.

Retail 59
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CRM Marketing: Beginner’s Guide + the 4 Best Tools

Help Scout

In this guide, we'll explore the essentials of CRM marketing, its benefits, best practices for implementation, and the top CRM tools available in the market.

CRM 45
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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5 Tips for Improving Customer Support and Minimizing Negative Reviews

Customer Think

Growing and curating a public reputation is a complex operation for brands in today’s consumer landscape. Brand image is now influenced by multiple factors, from product efficacy to consumer reviews of customer support. The ways in which consumers interact with brands shape how they talk about businesses.

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The Three Pillars Of Successful Digital Marketing

NG Data

To thrive in the digital world, businesses must master brand, strategy, and technology. These three pillars enable a strong digital presence and successful navigation of the constantly evolving landscape. The post The Three Pillars Of Successful Digital Marketing appeared first on NGDATA.

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Growth Strategies: A Blueprint for Construction Equipment Rental Businesses

Customer Think

In the tough world of construction equipment rentals, achieving success is like putting together a puzzle with many pieces.

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From leads to deals with CRM quoting software

PandaDoc

You’re closing a deal that could catapult your company into the big leagues. Your potential client eagerly awaits a quote that will seal the deal. Every second counts — the pressure is on, and each word in your sales quote matters. However, creating accurate quotes manually — juggling between spreadsheets, and trying to keep up with rapidly changing customer data — can feel like an impossible challenge.

CRM 52
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.