The Ultimate One Page Key Account Plan Template
Account Manager Tips
APRIL 10, 2024
Simplify your key account management with our quick 7-step one page key account plan template. Designed for maximum impact without the time sink!
Wed.Apr 10, 2024
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Data: The Secret Weapon in Winning the Battle for Consumer Attention
Customer Think
APRIL 10, 2024
It is both intriguing and worrisome that our attention span has diminished to just eight seconds, which is even shorter than that of a goldfish. Over the past two decades, we’ve seen a 30% decline in our ability to focus. In our fast-moving world, advertisements hold our attention for merely 1.
Remote Recruitment: Navigating the New Normal
The Center for Sales Strategy
APRIL 10, 2024
In the “old days” (5 years ago), hiring a new employee meant meeting them in person, shaking their hand, and conducting a live interview. Today, that’s not always possible. For many, remote and hybrid models are becoming the norm, which means leaders must adapt their recruitment strategies to meet the unique challenges and opportunities these environments present.
New Report: Key Trends in B2B Content Consumption
Customer Think
APRIL 10, 2024
The lead generation experts at NetLine just released their “2024 State of B2B Content Consumption & Demand Report,” a meaty 38-page guide based on data from more than 6 million content registrations.
2024, The Year of the Customer
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Making a Memorable Entrance: The Art of the First Meeting
FinListics Solutions
APRIL 10, 2024
The initial meeting with a potential client is your opening act, and as with any performance, preparation is key. But how do you prepare for a meeting that's not just good, but great? It begins with a deep understanding of the client's business and financial landscape.
Highly Effective Prospecting Techniques for Your Sales Team
Brooks Group
APRIL 10, 2024
In baseball, “keep your eye on the ball” means watch where the ball is at all times. In sales, it means staying focused. But it’s tough. In the race to finish the quarter strong, prospecting often gets put on the back burner while sales professionals work on closing open opportunities. But your sales team needs to be able to do both: fill the pipeline with highly qualified prospects and keep deals moving.
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Microlearning on the go: 6-packs of Closing Time, the show for go-to-market leaders
Insightly
APRIL 10, 2024
Depending on where you live, it’s either Spring or Fall, but either means mild weather and opportunities for outdoor fun. As you’re out and about, you may want to use that time to improve your go-to-market knowledge and stay up to date on the latest trends. This season, take Closing Time with you. Closing Time is the podcast and YouTube Show designed for go-to-market leaders.
Cracking the Ghosting Code: Discover the Reasons ways and how to Overcome it
Customer Think
APRIL 10, 2024
Listen to the podcast: I have been ghosted. I find this strange since I am married and have been for decades. However, ghosting happens in other arenas, too. It’s a work colleague ghosting me; no matter how I try to contact him, I hear nothing in return.
BizOps to Support Rapid Growth
Aepiphanni
APRIL 10, 2024
Strategies to support rapid business growth, from flexible resource allocation to global expansion tactics. Business leaders must design operations for resilience despite inevitable shifts.
5 Ways to Get Great Email Marketing ROI
Customer Think
APRIL 10, 2024
Source: free Canva Email has the highest ROI of all marketing channels. However, it’s not as easy as blasting out a few emails and expecting your net to overflow. Building an email list that makes money isn’t an accident—it takes strategy. Here are five simple ways to get great email marketing ROI. 1.
How to Stay Competitive in the Evolving State of Martech
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Cross-Selling: Unlocking Revenue Potential with Existing Clients
RAIN Group
APRIL 10, 2024
Whether you call it cross-selling, upselling, or growing accounts , maximizing revenue from existing clients often represents an untapped revenue growth opportunity.
A Leader’s Guide to Having Difficult Conversations
Customer Think
APRIL 10, 2024
In this episode of the Sales Leadership Awakening Podcast, host Steven Rosen and Colleen Stanley delve into mastering difficult conversations, stressing preparation and agreement on the next steps. They highlight vital emotional intelligence skills essential for navigating these dialogues effectively.
9 Customer Experience KPIs to Track for Better Business Outcomes
Help Scout
APRIL 10, 2024
Learn what customer experience KPIs are, plus nine we think are worth tracking for almost any team.
The Holiday Gift That Doesn’t Keep Giving: Black Friday’s Doubling of New Shopping App Customers Sees Long-Term Value Quickly Erode
Customer Think
APRIL 10, 2024
For brands that experience a flood of new installs during peak shopping days like Black Friday, the secret to capturing the value of that effort is what happens next. But what if peak installers aren’t all they’re cracked up to be?
1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Survey Question Bias: Stop the Skew
Customer Think
APRIL 10, 2024
Here’s a fact: Survey question bias gives you skewed data. Another fact? Biased surveys are everywhere. Survey biases can be obvious but often subtle, and survey writers can be oblivious to them entirely. So, how do you make sure your survey is bias-free?
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