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Differentiating Yourself: How to Use Emotional Intelligence in Sales

Brooks Group

Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence. We arranged to meet at the store. I work at [new store].” I didn’t care.

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Sales Leadership: Qualities Of A Sales Leader

Brooks Group

Let’s look more closely at the qualities of effective sales leadership : Emotional Intelligence Skills Finding and hiring people with emotional intelligence can sometimes be difficult. Sales leaders have to be able to make tough decisions quickly and effectively. Sales is a mentoring-based career.

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How To: Effectively Engage Your Prospect

Brooks Group

That takes a high degree of emotional intelligence—or a strong understanding of behavior styles. When a salesperson is first meeting a prospect, they need to approach the situation in neutral. Check out our Sales How To Hub for additional insight on this topic with exclusive access to our Sales Leader Coaching Videos and tools!

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7 Sales Negotiation Tips

Brooks Group

By understanding the customer’s needs and wants, you can tailor your sales pitch to better meet their needs, increasing your chances of making a sale. Sales negotiation can help you discover new opportunities you may not have been aware of. Emotional Intelligence. Discover New Opportunities.

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Four Sales Takeaways After a Life-Changing Year

Brooks Group

That’s why The Brooks Group recommends conducting assessments of each member of the sales team, applying science to look at their behaviors, motivators, and emotional intelligence, with an eye toward information that will help you get a sense for how they’ve changed. As a leader, model the behavior you want in your team.