hiring-freelancers-and-contractors-tips-and-best-practices 
Strategic Communications
NOVEMBER 29, 2023
While Uber and Lyft have popularized the concept of the gig economy, the truth is that gig, freelance, or contract workers have been around for a long time. The concept of hiring someone initially as a contractor, sight unseen and with no face-to-face interaction, really hadn’t taken hold to any large degree.
Strategic Communications
MAY 28, 2021
While Uber and Lyft have popularized the concept of the gig economy, the truth is that gig, freelance, or contract workers have been around for a long time. In fact, I’ve been a contract worker or freelancer since 1981, when I first started writing business articles for a wide range of trade and business publications.
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Account Management Skills
MARCH 23, 2021
A quick reminder to come and join my LinkedIn group creative agency account management where I often share tips and trends for the world of agency account management and if you’d like to evaluate how good you are at keeping and growing your account, then you can take the quiz and see how you’re doing. Transcript: .
Hubspot Sales
MAY 3, 2019
It was very different from my freelance writing business for a few key reasons: I had employees, I had physical products (which meant a physical store and check-out process), and I had a different legal business entity. Regardless of your business size and budget, accounting is an incredibly useful practice to master.
Hubspot Sales
APRIL 23, 2021
One of my previous clients, a serial entrepreneur, joked that his first hire was an accountant. He excelled at talking with clients and needed help crunching numbers. Trying to do it all as a business owner will quickly lead to burnout. Some focus on specialized tasks (i.e. scheduling meetings), while others support entire teams (i.e
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