article thumbnail

The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

Sellers sometimes work with professional procurement leaders and company executives who work together frequently and have processes and policies to guide their purchase pursuits. Some committees hum; others are more like a ragtag band of misfits. The bottom-line is, knowing all of the stuff in this post is not enough.

B2B 198
article thumbnail

How to reach more senior clients, with Jenny Plant

Account Management Skills

Now, if you’re dealing with an enterprise level client, then if you go on to seekingalpha.com , you can download a transcript of the C suite conversations and the presentations on a quarterly basis to the investors. The second one is to decide whether you have a good relationship with the procurement department.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 top tips to be successful in agency account management, with Jenny Plant

Account Management Skills

But great account management is what transforms the relationship from a client supplier to one of a real partnership. Tina has 25 years working in marketing procurement. But she spent a lot of time dealing with agencies from a marketing procurement perspective. She’s dealt with hundreds of agencies through her time.

article thumbnail

A Step-by-Step Guide to Landing Your First Enterprise Client

SmartKarrot

You will undoubtedly spend that time in numerous meetings, perhaps entangled in office politics or navigating hoops as the legal and procurement departments investigate your business. One of the fundamental issues with supplier agreement forms is this. Every supplier is unique. Nothing worthwhile is simple to obtain.

article thumbnail

SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

I was recently interviewing the head of sustainability at a global hospitality company when she told me an incredible fact: “In the past 12 months, for the first time ever, more investor funds have gone into proven sustainable companies than into non-sustainable companies.” trillion in assets under management at the end of December 2020.