Strategic Account Management Association

SEPTEMBER 11, 2020

In strategic account management, companies have to address the never-ending question of how to differentiate themselves and gain market share. I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. In a word: No!

CXM 520

CXM Account Management Customer Experience Management 520

SBI

MAY 7, 2015

And a lot more… The Goal of this Guide is to Enable Modern Sales Leadership. CPQ & Guided Selling. Value Selling & RO. Social Selling. Pipeline Management & Deal Flow. Contract Management & eSignatures. Territory Management & Quota. Inside Sales & Biz Dev.

Value Selling 54

Value Selling Sales Analytics Sales Sales Leadership 54

SBI

DECEMBER 14, 2021

Mediafly , a leader in sales enablement, interactive content and value selling, today announced it has entered into a definitive agreement to acquire InsightSquared , a leader in revenue intelligence, forecasting and analytics. In a digital-first world, sellers need more than just traditional content management and enablement tools.

B2B 56

B2B Digitalization Decision-making Healthcare 56

Jeffrey Gitomer

FEBRUARY 14, 2011

The Real Way to Beat Price | Top Sales Trainer | Best Sales Trainer | Top Leadership Trainer. The answer is in the difference between price and value. Leadership. Sales Management. Deepen your understanding of how to attract, engage, and connect with value and create your own leadership philosophy.

Leadership 62

Leadership Sales Media Sales Training 62

SOAR Performance Group

JULY 21, 2023

In 2023, Customer Success Managers are stuck between the often opposing priorities of customers and companies. Customers are scrutinizing budget, spend and value more than ever, while companies are […] The post 4 Keys to Equip CSMs to Succeed appeared first on SOAR Performance Group.

Customer Success 52

Customer Success Management Value Selling Sales Leadership 52

SOAR Performance Group

AUGUST 18, 2023

They tell me: “John, we just aren’t effectively articulating our value and differentiation.” While this has […] The post Ask These Five Questions to Improve Your Value Articulation and Differentiation appeared first on SOAR Performance Group. In my conversations with chief revenue officers (CROs), a recurring theme is emerging.

Value Selling 52

Value Selling Account Management Customer Success Leadership 52

SOAR Performance Group

JANUARY 13, 2023

In recent years, buyers are noticeably changing their decision-making processes. How are these changes impacting sales teams, and how can sales leaders help their teams tailor the buyer and […]. The post Tailoring the Buyer and Customer Experience to Address Changes in Decision Making appeared first on SOAR Performance Group.

Decision-making 52

Decision-making Customer Experience Sales Value Selling 52