How an industry-by-industry approach revolutionized Panasonic’s sales enablement | Maestros of Modern Selling Blog Series
Showpad
MAY 12, 2022
While marketing was creating and organizing valuable content for sales reps to use, reps were often still unaware of what resources were available and how to best use them. A telecommunications business will have different needs than a waste management operation. But there was still much more work to be done.
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