Hubspot Sales

JUNE 27, 2022

Since those local outlets can no longer bring in customers and can't afford to sell their mattresses at a $300 loss, they go out of business, leaving the major retailer as the only mattress supplier in the market. In 2000, it was ultimately charged for violating antitrust regulations and fined. How common is predatory pricing?

Retail 91

Retail Suppliers Marketing Management 91

Mercuri International

MARCH 8, 2022

Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios. However, the power of digitalization is also in the hands of customers, and they are now able to require that you as a supplier demonstrate in similar detail how your solutions will benefit them.

Suppliers 52

Suppliers Shareholders Value Proposition Innovation 52

Red Star Kim

MAY 11, 2023

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

Management 130

Management Co-Creation Publishing Leadership 130