Remove 2014 Remove Artificial Intelligence Remove Finance Remove Meetings
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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Delegates then chose to focus on finance, economics and pricing.

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What is value creation in sales?

Mercuri International

Historically, this has often been about mechanical automation, but today productivity gains are often based on information, transparency, interconnectivity and artificial intelligence. Can you save a client contact from having their questions left unanswered, or perhaps even help them be enlightening at internal meetings?

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Marketing technology system review – Clean contact data with Cirrom

Red Star Kim

So it was with great pleasure to meet him recently with his business partner and Vuture Co-Founder, Paul McAsey – to learn about his new system which tackles a challenge that just about every professional service firm experiences – that of clean data.