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Context and curiosity drive commerciality and pricing

Red Star Kim

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. Supply and demand underpins pricing decisions for markets and clients.

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Business Intelligence in Tools in B2B Sales: Make or Buy?

QYMATIX

B2B sales intelligence – should you make or buy your tool? With the cost of sales sky-rocketing and customers changing their buying behaviour, sales intelligence has become critical to the success of any company. Intelligence itself represents a substantial competitive advantage. Many hobbyists are doing it.

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