Remove 2023 Remove Artificial Intelligence Remove Decision-making Remove Strategic Thinking
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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. There was also much debate about the use of artificial intelligence (AI).

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Context and curiosity drive commerciality and pricing

Red Star Kim

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. And the strategic need to align marketing objectives to a firm’s strategic intent.

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Leadership Between Connectedness and AI – A Conversation with Hamza Khan

MDI Training

Leadership in the AI Era ,” Leadership Horizon 2023 keynote speaker Hamza Khan agreed to an interview with us. He tells us about the skills needed in the age of artificial intelligence, recommends active action steps for leaders, and explains why, in his opinion, a pure leadership culture through robots is unrealistic.

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Research update on the most in-demand soft skills

Red Star Kim

LinkedIn in-demand soft skills for 2023 In February 2023 The Most In-Demand Skills for 2023 | LinkedIn argued: “Global talent shortages have reached a 16-year high, as 75% of employers can’t find the talent they need with the right blend of technical and soft skills”.

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Exploring the Influence of AI on Leadership Roles – an experiment by a CEO

MDI Training

Exploring the Influence of AI on Leadership Roles: Learn more about the ongoing ChatGPT experiment by MDI CEO Gunther Fürstberger In a ChatGPT experiment, our CEO Gunther Fürstberger tried to test the boundaries between artificial intelligence and humans. Automation of recurring tasks can also create more time for strategic thinking.

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Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

GenAI presents vast innovation poten tial , automating complex tasks, enhancing decision-making, and radically improving efficiency across various sectors. How can organizations strategically integrate AI to improve productivity and well – being while proactively addressing ethical questions associated with AI?

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategic thinking, business strategy and marketing and business development strategy.