Five Best Practices for Your 2024 Sales Kickoff
Brooks Group
SEPTEMBER 27, 2023
There are two main reasons a sales kickoff is more important in 2024 than ever: changing buyer behavior and a tightening economy. B2B buyers today want to research products and services on their own and prefer digital self-directed experiences. Be creative and build in time for networking, brainstorming, and plain old fun.
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