Arpedio

APRIL 30, 2024

Understanding Account Growth Strategy In this section, we will take a closer look at the intricacies and purpose of account growth strategy. Understanding how to effectively implement this strategy is crucial for long-term success in maximizing your business growth and revenue.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Arpedio

JANUARY 5, 2024

Join us as we explore the essence of Account Management and Customer Success, and how each plays a part in sculpting a company’s legacy in delivering exceptional customer experiences. We commence our comparative exploration by focusing on the foundational goals each of these roles embodies.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

SmartKarrot

OCTOBER 3, 2023

Without a playbook, CSMs might approach issues based on their own experiences and intuitions, which can lead to inconsistencies in service delivery. Giving a view of the ongoing customer journey, the playbook ensures that every team member has all the relevant information.

Customer Success 19

Customer Success Management Account Growth Stakeholders 19

SmartKarrot

OCTOBER 5, 2023

Businesses today strive to get growth from existing accounts and, the role of Enterprise Account Management has come to the forefront in that regard. Designing and implementing the perfect playbook for managing large-scale clients is crucial to ensuring consistent customer experience and business growth.

Account Management 10

Account Management Management Value Proposition Stakeholders 10

ProlifIQ

AUGUST 17, 2023

Multi-Threading: Forrester highlights that multi-threading can significantly impact sales success, with an 82% win rate when multiple stakeholders are involved. Multi-threading involves establishing multiple touchpoints within customer organizations, and it is crucial for successful land and expand strategies.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

SmartKarrot

OCTOBER 12, 2022

It may appear that this only applies to B2C companies that conduct direct sales to customers. However, it also applies to B2B businesses. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market.

B2B 10

B2B Onboarding Customer Success B2C 10