ProlifIQ

JUNE 21, 2023

Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. In conclusion, strategic accounts are the key customers that hold immense value for an organization’s growth and success.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

JANUARY 5, 2024

Understanding the Basics of Account Management The complexities of client relationship management and the nuanced strategies that underpin successful account management are essential knowledge for any professional seeking to navigate the intersection of customer engagement and business growth strategy.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

SmartKarrot

OCTOBER 3, 2023

This helps in keeping relevant stakeholders informed without having to ask for data and progress, thus improving the quality of customer interactions. The playbook serves as a tool for standardizing procedures, ensuring consistent service quality, and fostering customer relationships that lead to business growth.

Customer Success 19

Customer Success Management Account Growth Stakeholders 19

ProlifIQ

AUGUST 17, 2023

Multi-Threading: Forrester highlights that multi-threading can significantly impact sales success, with an 82% win rate when multiple stakeholders are involved. Facilitating Smoother Expansion: Involving multiple stakeholders in expansion discussions increases the chances of obtaining buy-in and support for new initiatives.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

SmartKarrot

MARCH 24, 2022

Develop a trusted advisor relationship with key customer stakeholders and executive sponsors to fully understand the publishers’ business strategies and measurements for success. Advocating security best practices for the customers to drive product adoption and business growth.

Customer Success 19

Customer Success Government Account Growth Facilitation 19

SmartKarrot

OCTOBER 5, 2023

Businesses today strive to get growth from existing accounts and, the role of Enterprise Account Management has come to the forefront in that regard. Designing and implementing the perfect playbook for managing large-scale clients is crucial to ensuring consistent customer experience and business growth.

Account Management 10

Account Management Management Value Proposition Stakeholders 10

SmartKarrot

OCTOBER 12, 2022

A close look at the B2B customer account journey in a multi-stakeholder organization. To map the client journey, you must first comprehend the B2B customer account journey. As a B2B company, you still have clients and a client journey even though you sell to other businesses rather than consumers directly, as in the B2C world.

B2B 10

B2B Onboarding Customer Success B2C 10