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Why agency account managers struggle to think ahead

Account Management Skills

I speak to multiple account managers (AMs) every day. Hybrid’ AMs (project managing as well as responsible for account growth) particularly struggle. Account managers generally want to be more informed. Account managers generally want to be more informed. And it frustrates them.

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The Sliding Scale of Sales Transformation

Mike Kunkle

Opportunity management is the act of purposefully uncovering and satisfying each buyers’ decision criteria and buying process exit criteria, to successful shepherd the opportunity through the stages of the buying and sales process to a final win decision. Strategic Account Management. Account Planning. Business Acumen.

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Startup growth-hacking strategies are not one-size-fits-all

Zendesk

The thing that we really hung onto was that while investors were saying no, all of our potential customers and HR leaders and benefit leaders couldn’t stop wanting to talk about this topic.”. Ruthlessly prioritizing involved a lot of brainstorming sessions, user research, and talking to existing and potential customers.

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What’s the role of Client Services Director in a copywriting agency, with Nina Whittaker

Account Management Skills

A quick message about my Account Accelerator Programme. Designed for agency account managers and account directors, it kicks off again on 23rd September 2021. And they started to build that agency structure with account managers as well. In addition to that, we also have some project managers for example.

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How to Become an Entrepreneur With No Money or Experience

Hubspot Sales

Since you have experience in sales development and account management at early-stage sales companies, you might decide to offer this service to tech startups. Have a brainstorming session: If you need to get your creative juices flowing, invite three to five other entrepreneurial-minded people to a brainstorming session.

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