Strategic Account Management Association

JUNE 14, 2021

Since the launch of our GAM program, the designated global accounts have expressed their recognition of improved strategic alignment and material change in their relationships and confidence in AVI-SPL as a trusted provider invested in their success. A New Enterprise Account Management (EAM) Program. Three Key Learnings.

Global Accounts 520

Global Accounts Account Management Management Brainstorming 520

DemandFarm

MAY 12, 2023

Among the challenges was gaining visibility into various aspects of their strategic accounts, leveraging best practices from different teams, and institutionalizing processes and systems to ensure smooth operations across their international offices. This is where Global Account Management (GAM) comes into play.

Global Accounts 52

Global Accounts Account Management Management Logistics 52

KAM With Passion

MAY 27, 2021

Deliver an initial training to the first Key Account Managers and Teams. If, on the contrary, your company already has some experience with KAM, the potential training needs are somewhat different and can be summarized as follows; Deepen the training on KAM to existing Key Account Managers and their teams.

Key Account Management 130

Key Account Management Global Accounts Account Management Management 130

Mercuri International

MAY 23, 2023

In the world of sales, AI offers huge potential — and it could be what strategic account managers have been waiting for…if used correctly. There are many aspects of business where AI is and will be impacting strategic account managers. Using generative AI to develop summaries of account activity.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52