Account marketing Acquisition Decision-making Digitalization 
Flevy
MARCH 20, 2024
Based on sales and downloads of the FlevyPro frameworks , here is what we found to be the top 10 Digital Transformation frameworks used by management consultants. Enhanced Decision-Making : Augmented intelligence can provide deeper insights into business operations, customer behavior, and market trends, enabling more informed decision-making.
Red Star Kim
JUNE 15, 2023
Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”.
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Red Star Kim
APRIL 12, 2023
However, the digital revolution reduced the distinction between B2C (Business to Consumer) and B2B marketing with increasing use of digital marketing throughout the professional services client journey. Traditional marketing models (e.g. Increasingly, we are working with a P2P (Person-to-Person) model.
Strategic Communications
OCTOBER 3, 2023
One of the main goals of catalytic marketing is to create experiences that can help marketers do less and get more. One catalytic digital experience matters even more than having a large number of memorable brand interactions and rating all of them as high-value,” Gartner concludes in a recent report.
Arpedio
MAY 30, 2022
McKinsey (see graphic below) investigated thirty go-to-market channels (e.g., digital advertising, social media, email, phone, in-person) and found that a multi-channel approach increased sales effectiveness by 10% from 2020 to 2021. Companies need to ensure alignment between sales and marketing for their key and strategic accounts.
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