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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

But in essence it is about whether strategy is developed by a centralised leadership team or by those running the business units or divisions. 53% Legal 13% Accountancy, insolvency, actuaries 13% Property/engineering 7% Consulting 13% Other (financial services) How would you rate your experience in strategy?

Marketing 130
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Legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility)

Red Star Kim

I keep an eye out for examples of great marketing campaigns by professional service firms as I use case studies in my training workshops. So here’s a legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility). Other thought leadership posts.

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Referrer Management – Capacity and Capability

Red Star Kim

Delegates included both partners and business development professionals (some with a banking background) from law firms (employment, criminal, disputes, offshore), accountancy practices (audit, forensic, insolvency and restructuring and financial services. This post adds to the learning resources from the session.

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The 21 Best Business Strategy Blogs

CMOE

Research shows that organizations that offer a learning culture, which can help build strategic skills, knowledge, and competencies, are 92% more likely to create original products and services. To get started, begin bookmarking these 21 best business strategy blogs. and the impact of their decisions.”

Finance 98