Arpedio

JANUARY 4, 2024

In the competitive world of B2B sales, harnessing the power of an effective account mapping strategy is key to sales optimization and revenue growth. As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively.

B2B 52

B2B Sales Decision-making CRM 52

Miller Heiman Group

JANUARY 31, 2019

Being buyer-centric with existing accounts requires excellent account planning. Account planning goes beyond simply renewing existing products or a list of future products to present to the buyer. A real account plan is a living document that defines the goals of the relationship with a focus on actual value.

Account Planning 83

Account Planning Decision-making Account Strategy Prioritization 83

Hubspot Sales

MARCH 18, 2019

As professional services firm BTS points out , key account programs often lead to increased costs and lower margins. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. The Benefits of Key Account Management. Do you have the capacity?

Key Account Management 127

Key Account Management Account Management Management Account Strategy 127

DemandFarm

MAY 12, 2023

As the company expanded its operations, it had high hopes for continued growth in the global market. With a clear understanding of their global accounts and customized strategies tailored to each market, they would be able to overcome the challenges of cultural differences and local business practices.

Global Accounts 52

Global Accounts Account Management Management Logistics 52

Arpedio

JANUARY 11, 2023

Through proper account management, you are allowed to focus more on your efforts of generating business through existing accounts, instead of spending all your time trying to engage with new ones. It’s safe to say that when it comes to building long-term account relationships, your sales process is extremely important.

Account Management 52

Account Management Management Key Account Management B2B 52

SBI

OCTOBER 22, 2019

Companies that concentrate their resources in areas – such as relationship and whitespace mapping, customer goal alignment, and operationalizing key account plans, will drive the most success. Where key account management solutions are different than other sales tech is that they lift the cover on what’s happening in key accounts.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23

SmartKarrot

JANUARY 21, 2022

Enable the customer success team to have the proper marketing and design resources necessary to build client-facing collateral and end-user training materials. Create and execute a talent strategy that recruits, onboards, and develops diverse talent. Capturing new customer requirements in order to improve revenue and satisfaction.

Customer Success 19

Customer Success Value Proposition Leadership Account Planning 19

SmartKarrot

DECEMBER 11, 2020

Develop and maintain a clear understanding of the organizational and leadership structure of client organizations to serve as an asset for escalation, expansion, analytics, marketing or finance, engineering, support. Developing and executing on account plans to drive adoption and ROI for our customers.

Customer Success 10

Customer Success Finance Innovation Facilitation 10