DemandFarm

MAY 13, 2024

Enhance communication : Personalized communication is key to understanding and meeting customer needs. A KAM tool can help you manage and enhance client relationships especially with the top revenue contributors. Identify trends over time and see what’s working and what part of the planning needs tweaking.

Account Planning 52

Account Planning Key Account Management Client Relationships Communication 52

Arpedio

OCTOBER 20, 2023

Understanding the power of a stakeholder matrix – A comprehensive guide Relationship Mapping Software ← Back to blog In the dynamic landscape of account management, understanding your clients’ needs, expectations, and concerns is paramount to building lasting and mutually beneficial relationships.

Stakeholders 52

Stakeholders Account Management Client Relationships Decision-making 52

SmartKarrot

NOVEMBER 9, 2022

It takes both art and science to handle key accounts. Some aspects of account planning are constructing a sales strategy, developing a consistent technique for gathering background information on important clients, and establishing relationships based on proactive management and support. Let us discuss them –.

Account Planning 10

Account Planning Key Account Management Account Management Client Relationships 10

Arpedio

NOVEMBER 6, 2023

Future trends in account-based selling Explore the ARPEDIO platform ← Back to blog Staying ahead of the curve is crucial for success in the world of sales and marketing. Account-Based Selling (ABS) has emerged as a powerful strategy for B2B organizations to target high-value accounts strategically.

Artificial Intelligence 52

Artificial Intelligence Decision-making Client Relationships Media 52

DemandFarm

MAY 22, 2023

Key Account Managers can, in turn, provide insights on maintaining long-term client relationships, personalizing solutions, and handling complex client issues. Digital platforms such as project management tools and communication apps help Sales Managers streamline coordination between sales teams and other departments.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

Arpedio

JULY 12, 2023

Account-Based Marketing (ABM) vs Account-Based Selling (ABS) ← Back to blog In the ever-evolving sales ecosystem, businesses are continuously embracing new approaches to stay ahead of the competition. Read this blog post for an insightful overview of the essential elements of ABM and ABS and how they complement each other.

Marketing 52

Marketing Advertising Decision-making Communication 52

Arpedio

JANUARY 11, 2023

How to Succeed With Account Management. Back to blog. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Let's talk.

Account Management 52

Account Management Management Key Account Management B2B 52

Arpedio

AUGUST 22, 2023

Key account management best practices ← Back to blog In today’s competitive landscape, effectively managing key accounts is not just a strategy: It’s a necessity. Now, let’s dive into the best practices of key account management. A unified approach enhances the client experience and drives overall value.

Key Account Management 52

Key Account Management Account Management Management Onboarding 52

Arpedio

DECEMBER 19, 2023

Account-Based Selling Strategy: Key Takeaways Explore the ARPEDIO platform ← Back to blog What exactly is an Account-Based Selling Strategy? In this comprehensive guide, we delve into the nuts and bolts of Account-Based Selling, a strategy that has revolutionized the sales process for countless businesses.

Decision-making 52

Decision-making Account Planning CRM Marketing 52

Account Management Skills

AUGUST 24, 2021

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. Kapta is a key account management platform. We chatted about: – the importance of having a client development plan.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Arpedio

JUNE 22, 2022

Relationship Mapping – The Key to Your Sales Success. Opportunity Planning: A Complete Guide. ? Back to blog. Relationship Mapping, also known as Customer Relationship Mapping, Relationship Management, or Stakeholder Management is a way of mapping B2B relationships between large organizations.

Stakeholders 52

Stakeholders Decision-making Sales B2B 52

SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

Account Management 11

Account Management Key Account Management Management B2B 11

Account Management Skills

MARCH 20, 2023

We talk about: – how the roles and the skill sets are different – how they work together on projects and retainers – how they manage the client relationship – what friction points can occur and how they overcome them – their advice for agencies thinking of moving to an AM/PM model. So that’s it.

Digitalization 52

Digitalization Account Management Decision-making Management 52

Account Management Skills

MARCH 29, 2021

The ability to push back on a client without causing unnecessary offence. So, I think of it as sending a client to hell and helping them enjoy the trip, so to speak. So we’re not losing the client, but we’re definitely communicating something that needs to be said. But what happens there is two things.

Account Management 40

Account Management Management Client Relationships Decision-making 40