Get from Good to Great: Strategic Account Planning
NOVEMBER 8, 2018
Your strategic account planning process is integral to optimizing revenue in your largest accounts. In an interview hosted by Revegy’s Anne Kimsey, VP of Product Management, SiriusDecisions’ Research Director of Sales Operations Strategies, Robert Muñoz, shared the critical ingredients of effective account plans and how to drive results through living account plans. What is Strategic Account Planning? Planning methodology.