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The Business Review: a modern classic, so important also during difficult times

KAM With Passion

What is true in the private life is true in business as well, especially between a supplier and their customers. They need their suppliers to come to them with a “seek to serve” mentality. In order to understand their customer needs, in good like in bad times, suppliers need to run regular Business Reviews with them.

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Becoming the expert for your customer

Jermaine Edwards

Areas that if not looked at or addressed in the present, or viewed in the future would become a barrier to their success. This includes anything that might affect their financial performance, their ability to compete in the marketplace and their ability to deliver on their own strategies. Watch this video for additional examples.

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

They may come from a range of places: customers, their suppliers, your suppliers, managers, senior managers, employees, your immediate team, support functions e.g. Finance, HR, Purchasing etc, shareholders, government, regulatory bodies, the general public, trade unions. This can be strongly dependent on your current relationship.

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Why Your Organisation Needs A Customer Crisis Plan

Jermaine Edwards

Experienced thinker/strategist* Negotiator* Sponsor* (typically an executive) Legal Data analyser or risk manager* Technical Enforcer Change Manager* Relationship Manager(s) (ideally the one serving the customer unless they’re part of the problem)* Partners/suppliers. You don’t need to have all these roles on your team.

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The Six Critical Ingredients for the Best Account Plan Ever

Revegy

According to SiriusDecisions, a global B2B research firm focused on sales strategy, a critical component of a great account plan is charting the product landscape in the account by listing the closed, active and potential opportunities for each buying center, and then grouping opportunities by product or service categories.