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KPI Management: Customer Segmentation and Analysis KPIs

Flevy

We will explore how leveraging the Key Performance Indicators (KPIs) associated with this functional group can empower executives and senior managers to make informed decisions, refine their marketing strategies, and achieve operational excellence.

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CS Benchmark Results & 2021 Outlook

Desired Path

45% of respondents say their CSMs manage over $2.5M ARR and 55% indicated that the CS management team at their organizations manage 6-8 direct reports. Last year saw companies place a concerted effort on customer retention as customer acquisition slowed. Digital transformation. indicating by over 100%.

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CS Benchmark Results & 2021 Outlook

Desired Path

45% of respondents say their CSMs manage over $2.5M ARR and 55% indicated that the CS management team at their organizations manage 6-8 direct reports. Last year saw companies place a concerted effort on customer retention as customer acquisition slowed. Digital transformation. indicating by over 100%.

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CS Benchmark Results & 2021 Outlook

Desired Path

45% of respondents say their CSMs manage over $2.5M ARR and 55% indicated that the CS management team at their organizations manage 6-8 direct reports. Last year saw companies place a concerted effort on customer retention as customer acquisition slowed. Digital transformation. indicating by over 100%.

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How to Align Your Sales Pitch with C-Suite Buyers

Openview

Because major technology purchases are increasingly tied to corporate-wide, digital transformation efforts, which are largely being driven by C-Level players. Grow organically or through acquisition? Not convinced? Let’s look for a moment at Hershey Company. Here’s another example. What types of partnerships are they seeking?

Banking 74
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10 Customer Retention Books CSMs Must Read in 2022

SmartKarrot

It also means increased customer lifetime value, increased revenue, lower customer acquisition cost , and higher average order value. The Art of CRM: Proven strategies for modern customer relationship management. Some of the topics discussed in the book include AI and ML techniques to help CRM, digital transformation for CRM, etc.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. With the acquisition, Seismic boasts a roster of 750 customers. Public Relations Manager, Seismic. Headcount exceeds 800 across 12 offices.