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5 ways to cultivate loyal customers through social media

Zendesk

. . . Social media isn’t just the tool of teens—over the past year, it has quickly become one of the fastest-growing channels for customer support, with tickets up 181 percent since the start of the pandemic. Now, more than ever, customers are looking to connect with brands on their favorite social media platforms.

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7 Social Media Marketing Strategies to Drive Results

ReviewTrackers

You have already planted your business flags on popular social media properties. Now, it’s time to grow your social media presence, drive engagement, and get real results that can impact your bottom line. 7 Social Media Marketing Strategies to Drive Results . 1: Come Up with Your Social Media Game Plan. This is great!

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Customer communication: 7 tips to build an effective strategy

Zendesk

Customer communication is how companies interact with consumers at each touchpoint along the buyer’s journey, from the ads that catch their attention to the post-purchase customer support experience. The results and insights gained from marketing and sales communications should inform support interactions and vice versa.

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Customer Feedback: Importance and 7 Best Strategies for 2021

Tidio

The brand’s marketing team gets feedback on three things: Product reviews Willingness to recommend the brand to others Quality of customer support. The final email collects customer feedback on interactions with the brand’s support team. Specifically, the email asks to rate the quality of support provided by support team members.

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Customer feedback management guide: Best practices + tools

Zendesk

Customer support chat. Customer support phone calls. Requests for help or information via your company’s social media accounts. Posts about your company and its products on social media. When customer support tickets spike, that’s customer feedback. Sources of direct feedback include: A post-purchase survey.

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How to build a customer referral program in 2022 (+ examples)

Zendesk

According to a Sprout Social report , 71 percent of U.S. consumers’ purchase decisions are at least somewhat influenced by social media posts from people they know. The psychological concept of social currency helps explain why referral programs work so well. They attract new customers at a low cost.

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