article thumbnail

Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

CRM tools are not designed to manage triggered work streams or focus on sustaining and protecting ongoing revenue and client relationships – all activities that are fundamental to the successful implementation of a strategic accounts approach. This is where CXM shines. The post Got CXM?

CXM 520
article thumbnail

The Current State of Professional Services

ACT

In this blog, we’ll delve deeper into the current professional services market and discuss a few noteworthy industry trends. Given that professional services firms thrive on client relationships, without the utilisation of technology, a lack of skilled professionals could be catastrophic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Key takeaways from SAMA Global Summit 2021?

Arpedio

Back to blog. Prominent speakers from Pfizer, Siemens, and DHL, just to name a few, gave their best tips for building trust and deepening relationships with your customers, and SAMs and KAMs from around the world came together to explore and discuss the opportunities and challenges that lie ahead. november 17, 2021. November 17, 2021.

article thumbnail

Key takeaways from SAMA Global Summit 2021?

Arpedio

Back to blog. Prominent speakers from Pfizer, Siemens, and DHL, just to name a few, gave their best tips for building trust and deepening relationships with your customers, and SAMs and KAMs from around the world came together to explore and discuss the opportunities and challenges that lie ahead. november 17, 2021. November 17, 2021.

article thumbnail

Key takeaways from SAMA Global Summit 2021?

Arpedio

Back to blog. Prominent speakers from Pfizer, Siemens, and DHL, just to name a few, gave their best tips for building trust and deepening relationships with your customers, and SAMs and KAMs from around the world came together to explore and discuss the opportunities and challenges that lie ahead. november 17, 2021. November 17, 2021.

article thumbnail

Key Account Manager vs Sales Manager: Navigating the World of Digital Key Account Management

DemandFarm

Key Account Managers can, in turn, provide insights on maintaining long-term client relationships, personalizing solutions, and handling complex client issues. This increased efficiency and focus can lead to stronger client relationships and higher client satisfaction.

article thumbnail

7 Practices To Optimize The Use Of Your CRM For Best Performance

Apptivo

So it makes sense that anything that can improve a business’ relationship with existing and incoming customers is a worthy investment. And that’s why client relationship management tools or CRM tools have been on the rise. It’s now available to smaller players too, via digital transformation. Conclusion.

CRM 98