Strategic Account Management Association

JULY 13, 2021

Able to break internal silos by providing an aligned business process and communication. They can prioritize what needs to be done, from aligning business leaders and upskilling the strategic account managers to providing an aligned, integrated business process. 4: Creating Customer-centric Curricula.

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Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference. 75% of companies think they are customer-centric. 30% of customers actually agree.

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Strategic Communications

NOVEMBER 11, 2021

“Today there’s no reason for prospects to speak with sales teams early when all the information they want, need, and crave is just one search away,” says Joshua Feinberg, CEO and co-founder of SP Home Run. How do you prioritize? As a result, it’s critical to get support from the most upper levels of your organization,” Feinberg says.

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Arpedio

JANUARY 25, 2023

Successful Strategic Account Management ← Back to blog There’s no doubt about it: Strategic Account Management is the key to success in today's competitive market. Proactive communication Make sure to stay in contact with your customer and keep them informed of any changes or updates.

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Arpedio

MARCH 27, 2023

4 Sales Methodologies That Will Maximize Your Sales Success ← Back to blog Are you looking for the best way to engage with customers, boost team performance, and close more deals? Let’s review the four methodologies (in a non-prioritized order): 1. Executing and communicating sales plans effectively and successfully.

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SmartKarrot

NOVEMBER 2, 2020

Rand Fishkin, Co-founder and CEO, SparkToro. Rand Fishkin is the co-founder and CEO of SparkToro. He is a professional marketer helping companies improve their efforts in marketing through blogging, books, videos, and public speaking. Andrei Vasilescu co-founded DontPayFull, a coupon website to help shoppers save more.

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DemandFarm

AUGUST 31, 2023

KAM principles encompass fostering robust relationships, tailoring solutions, maintaining consistent communication, prioritizing the long term, and constantly reviewing and adapting strategies. Going beyond the data to see the customer journey as a partnership builds a culture of co-creation, mutual growth and sustained loyalty.

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