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What agencies need to know about generative AI, with Roy Murphy

Account Management Skills

Roy is the founder of Synthetic, a Digital Innovation Agency who helps clients with emerging technologies, such as Web3, AI, apps, voice, chat, AR, VR, etc. Would you mind, you have such an interesting background Roy, We have obviously had a pre chat and you explained to me that you are a creative director and you were a digital strategist.

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How to improve the way you work with a marketing director, with Sam Bridger

Account Management Skills

And it was really important as well, when to keep them in the loop, particularly, the kind of work that I do is often transformational. Because even though we’ve appointed you to be our CRM agency, we know that you’re capable of delivering this or we wanted you to be our digital agency, but you’re equally capable.

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How to respond when a prospect says “no”

PandaDoc

Often, objections stem from either a primary reaction of not wanting to commit (indecisiveness), not trusting the salesperson (lack of trust), or not being offered the right option (product mismatch) — rather than a hard “no.”. Or offer a yearly plan that’s less expensive? Identify the real reason. Did I understand you correctly?”.