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Strategic account managers (and their bosses) deserve better decision-making tools

Strategic Account Management Association

And yet several trends are converging to make decisions over deployment or resources more difficult. Only around 60 percent of account managers are making quota, per HBR. Better decision-making technology would have a major impact on win rates and cost of sales. The solution.

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Decoding Strategic Decision-Making

AchieveIt

One of the most notable changes we’ve observed is how data has enabled us to tackle decision-making in a more evidence-based manner. Data-driven decision-making allows you to develop strategies that will positively impact your business and then make the best choices for those strategies.

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How to Sell Innovative Ideas (When Everyone’s Terrified to Take Risks)

Strategic Account Management Association

By Brian Doyle, President, Holden Advisors Business decisions are usually made by decision makers at two ends of a spectrum. At the other end are those who fear making a bad decision and getting called out for it. At one end are the innovators, who want to try new things and aren’t afraid of failing.

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Decision Making in the Era of Growing Constraints (Part 2)

Planview

This is part two in a series of blogs on decision making in the era of financial constraints. A pressing topic facing all executives right now is how to approach decision making in this era of growing financial constraints. Understand the common types of decision-making biases and how to spot them.

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Group Think makes bad decisions

Customer Think

There are always consequences to decisions, especially bad ones; the decision by British Airways to re-brand, and by Coca-Cola to change their original product to New Coke are good examples.

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[Book Review] Why Human Intuition and Judgment Still Matter In Decision-Making

Customer Think

Marketers make many business-related decisions every working day. Others, however, are high-stakes decisions that can significantly impact their company. Source: John Wiley & Sons, Inc. Some are routine and not all that consequential.

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5 Leadership Tools for Decision-Making and Prioritization

Customer Think

I originally wrote today’s post for CMSWire. It appeared on their site on September 12, 2022. As customer experience professionals, the work you do to identify improvement opportunities and other initiatives to design and deliver a better experience.