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HubSpot Reps on How to Work With Marketing to Make Better Sales Content

Hubspot Sales

APRIL 13, 2020

Isaac Caroll, a Channel Account Manager at HubSpot, says the information behind the content he helps produce takes "[a] lot of research, reading industry whitepapers, and talking to thought leaders in the space the content is relevant to.". But how can that be facilitated?

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Marketing Facilitation Brainstorming Sales 97
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What is a lead magnet? The ultimate guide (+10 examples)

Zendesk

FEBRUARY 17, 2022

Check out the following examples, and brainstorm lead magnet ideas with your team. Long-form content is a popular type of lead magnet, but you may not have the bandwidth to create an ebook or whitepaper. At that point, the lead management tool can do its magic. Infographic.

Acquisition 98
Acquisition Media Digitalization Brainstorming 98
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