Strategic Account Management Association

FEBRUARY 2, 2021

The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face. As one executive explained, “Buy and sell widgets virtually? Doing that virtually is difficult, to say the least.”.

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

SmartKarrot

MAY 27, 2021

The joint success plan is a strategic communication driver that blends information from customer executives and various stakeholders. . Joint success plan is a collaboration between stakeholders and customer success facing teams. Anticipated value is the ongoing business outcomes that is offered. Expected Outcomes .

Customer Success 10

Customer Success Value Proposition Stakeholders Brainstorming 10

Hubspot Sales

AUGUST 21, 2023

Use go-to-market strategy templates Launching a new product or service can get overwhelming very quickly, especially when there are many moving parts and stakeholders. Get your team together and brainstorm the various job titles that could be impacted by your solution. Identify the buying center and personas.

Marketing 98

Marketing Brainstorming Decision-making Advertising 98