Strategic Account Management Association

FEBRUARY 2, 2021

The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face. As one executive explained, “Buy and sell widgets virtually?

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

Red Star Kim

JULY 11, 2022

There are lots of articles on internal communications, buy-in and stakeholder engagement. Animal magic of buy-in and stakeholder engagement (Video) (kimtasso.com). Ten top takeaways on stakeholder engagement and buy in (kimtasso.com). Reasons we need plans/value of plans. Align stakeholder needs and expectations.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Flevy

MARCH 25, 2024

The presentation delves deeper into each phase of the Business Model Journey, offering insights into: Elements of a Business Model : Understanding the components that constitute a business model, including the Profit Formula and Customer Value Proposition, is crucial for crafting effective Innovation Strategies.

Innovation 52

Innovation Value Proposition Stakeholders Organization 52

AchieveIt

FEBRUARY 19, 2024

What unique value proposition sets you apart from competitors? An effective vision statement is clear, concise, and inspiring, resonates with your team and stakeholders, and propels them toward a shared future. Who are your ideal clients, and how do you empower their success?

Brainstorming 52

Brainstorming B2B Value Proposition Advertising 52

Account Manager Tips

AUGUST 9, 2022

Connected with key stakeholders and decision makers. Differentiated my value proposition. In the context of a deal, you bring your team together (product, sales, marketing etc) for a collaborative session and brainstorm how your going to save the deal. Understood buying and decision making process and criteria.

Negotiation 130

Negotiation Value Proposition Brainstorming Suppliers 130

SmartKarrot

MAY 27, 2021

The joint success plan is a strategic communication driver that blends information from customer executives and various stakeholders. . Joint success plan is a collaboration between stakeholders and customer success facing teams. Anticipated value is the ongoing business outcomes that is offered. Expected Outcomes .

Customer Success 10

Customer Success Value Proposition Stakeholders Brainstorming 10

SmartKarrot

MAY 12, 2023

Relationship Building and Networking At the heart of effective KAM is the ability to build strong, lasting relationships with key stakeholders within the customer’s organization.

Key Account Management 10

Key Account Management Account Management Management Interpersonal Skills 10