Strategic Account Management Association
FEBRUARY 2, 2021
The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face. As one executive explained, “Buy and sell widgets virtually? Doing that virtually is difficult, to say the least.”.
SBI
JUNE 23, 2020
While some industries had to rethink their selling approach completely—financial services and medical device sales in particular—others such as high tech were already onboard. How to Get Ready : Use video and PowerPoint together to share win stories, bounce ideas off of colleagues, and brainstorm when it’s convenient for sellers.
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Insightly
APRIL 15, 2022
Do some digging to see if your CRM has a negative value proposition. Data import & de-dupe costs – Some CRMs provide in-depth data migration guides and concierge onboarding services. Training & onboarding expenses – Who should have access to what? Onboarding and training. Probably not.
SmartKarrot
MAY 27, 2021
Outcomes are the business benefits that customers look for in our products or services which should be in line with the value proposition. Anticipated value is the ongoing business outcomes that is offered. This means the value proposition of the company. It helps customers get the value they signed up for.
Hubspot Sales
AUGUST 21, 2023
Get your team together and brainstorm the various job titles that could be impacted by your solution. The engagement and conversion rates of your ads will indicate which value proposition and pain points work best. Content research: Brainstorm content topics that include that keyword. Understand your buyer’s journey.
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