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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. As vaccines are distributed and we move beyond the most acute phase of the pandemic, most salespeople believe virtual selling is here to stay. Just 5 percent report no success at all ( Figure 3 ).

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Is your Team Ready for Virtual Selling Success in Q3: 5 Key Questions to Ask

SBI

Is your Team Ready for Virtual Selling Success in Q3: 5 Key Questions to Ask. Virtual selling—working a deal remotely when you can’t be there in person—is the new normal. But the rapid shift to virtual selling has not been uniform. How could your organization improve messaging?

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How to Resize and Retool Your Sales Force

Mike Kunkle

Brainstorm creative options with team members. Given the information you have available and your reworked go-to-market strategy, you must establish your sales organization structure to support your current customers (in whatever they’re going through), and bring in whatever new business is possible to generate at this time.

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