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Telephone call challenges: Emotions, data, selling and follow up

Red Star Kim

Some were fortunate to receive full details from the firm’s CRM supported by analytics showing digital activity and enquiry details. Finding a suitable location (quiet and without interruptions) to make calls when working in an office environment was sometimes a challenge. Others had little more than a name and telephone number.

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

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Ways automation can help in creating more B2B selling opportunities

PandaDoc

It is not new that a B2B sales cycle is a lot longer than that of a B2C , but once converted, these are high-value selling opportunities. They do their own research and validation before they make a purchase. However, 57% of buyers make purchase decisions all by themselves. Sales outreach. Pipeline management.

B2B 52
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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. CXM vs. CRM: Do you need both? Value Selling A sales approach that focuses on benefiting the customer throughout the life cycle of your relationship.

CXM 520
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After-sales service: 10 strategies to keep customers engaged

Zendesk

Sales reps naturally focus their time on making sales—that’s kind of the point. According to Marketing Metrics , the probability of selling to an existing customer is 60 to 70 percent while the chances of selling to a new prospect are only 5 to 20 percent. Drive repeat and higher-value sales. You have to put the work in.

Sales 98
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5 Tips to Successfully Transition to Remote Selling

SBI

While video conferencing is meant to make meetings feel more personal, studies show it does not deter people from multitasking, and in some cases, completely zoning out. What’s more, only 12% of people feel as comfortable on video as they do on audio calls, so you may not get the level of engagement you need to make an impact.

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Selling the solution: Why solution sales are taking over

Zendesk

Solution selling doesn’t immediately throw all the focus on the product. Instead, it involves a more consultative selling approach that shows what the product or service can do for a prospect to make their lives easier. But like all derivatives, this methodology has key elements that make it unique.

Sales 98