In a Zero Sum World, CX Sets World-Class Companies Ahead of the Pack
Miller Heiman Group
MARCH 10, 2020
Just meeting, not to mention exceeding, the modern customer’s expectations for a personalized, enhanced, omnichannel experience is getting harder. Research from Salesforce shows that 67% of buyers say that their standard for good buying experiences is higher than ever, and 51% say that most companies fall short.
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