Luminas Strategy

JANUARY 15, 2024

At Luminas Strategy, we believe that in order for strategic planning effective it is critical to take an outside-in approach, to gather input from customers on how they perceive you create differential value vs. your competitors. Together, you can become more profitable. This is an excruciatingly painful exercise.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

QYMATIX

SEPTEMBER 6, 2022

Between supplier price pressure, supply chain problems and customer anger: Why wholesalers win with value-based customer management. Which customers can order quantities be reduced in view of the supply chain problems and which are better off not in the interests of the company itself?

B2B 40

B2B Supply Chain Suppliers Decision-making 40

Mercuri International

MAY 12, 2022

Customer value orientation. Customer value orientation, identified as the number one trend in sales in a recent Mercuri Research survey, is at the core of this transition. We need to shift our perspective, with salespeople putting themselves in their customer’s shoes. The solution? In conclusion….

Account Management 52

Account Management Supply Chain Management Stakeholders 52

Zendesk

FEBRUARY 23, 2022

Value chain analysis lets you pinpoint the costs and values of every aspect of your business so that you can put your best foot forward and increase your profit margin. When you know exactly where to make cuts or increase investments, you have the power to revitalize your supply and sales chains for maximum benefit.

Logistics 52

Logistics Procurement Profitability Supply Chain 52

Zendesk

MARCH 21, 2022

Every executive in the world spends part of their day wondering how to make their products and services stand out while still turning a profit. In this piece, we cover: Value chain definition. Benefits of value chains. Porter’s value chain. Value chain vs. supply chain.

Supply Chain 98

Supply Chain Logistics Suppliers Procurement 98