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COVID-19 and the Digital Transformation of Alliance Management

PartnerTap

As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal. Mckinsey On Finance.

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Selling in a downturn – Are your teams being trained with the proper tools for the job?

Mercuri International

Global health events have not just changed the way we work, with companies scrambling to adapt to remote working while maintaining productivity, but also who we’re selling to, as traditional customers and markets change buying patterns. Remote selling and remote leadership came in a close 4th and 5th.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

Here, the M&BD professionals – and perhaps those from other disciplines (such as finance or human resources) – will be formed into temporary project teams to assist with particular initiatives. Or their focus may be on digital and predictive analytics. finance, marketing, human resources, technology) as well as leading fee-earners.

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How to lead a digital transformation

Zendesk

“And now a lot of organizations have brought back some element of being back in the office, whereas Zendesk really leaned all in on embracing the digital-first idea.”. To successfully complete that digital transformation, Zendesk’s leaders had to find new tools and processes that empowered employees to thrive in a remote work environment.

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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

His posts shed light on SaaS finance and calculations. You can follow Ben to manage your SaaS startup finances and calculate growth metrics accurately. She is an active speaker on startups, venture capital, inbound marketing, remote work, and spacetech. A Y Combinator Alum, she is an investor as well. David Skok.

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13 Ways to Improve your Marketing Career

Insightly

When you move to a new company, you can guarantee that you’ll grow by learning how to work with new and different people. This is especially true if you go to a larger marketing team that may have specialized sub teams for digital marketing, events, marketing operations, content, social media, and more.

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@Seismic Raises $92M in Series F Funding Led by the Permira Funds, Valuing Company at ~$1.6B

SBI

During the first half of 2020, Seismic achieved a 148 percent increase in active users over the prior year period, driven in part by the world’s shift to digital and remote work. Seismic has emerged as the clear sales enablement and marketing orchestration leader with revenues nearly four times its nearest competitor.