Account Manager Tips
MARCH 20, 2024
Transform your time management in just 30 days! Get actionable steps to enhance productivity, prioritize effectively, and achieve work-life balance for key account managers.
The Center for Sales Strategy
MARCH 20, 2024
We can all agree that finding top talent is a daunting task. It's essential for organizations to adopt innovative recruitment strategies to attract candidates. Leaders who create a recruitment strategy and think beyond the traditional approaches have been able to attract more top performers and build stronger talent banks.
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RAIN Group
MARCH 20, 2024
Selling is about the whole experience from the first conversation to signing on the dotted line. One wrong move or poor interaction can drive buyers away. The best sellers strive to deliver value in each interaction, leaving the buyer wanting more and turning to them for advice. What’s more, the best sellers tend to have strong skills across the sale cycle.
Nutshell
MARCH 20, 2024
Your business needs leads to continue growing and thriving. Without leads, you can’t make sales, and if you can’t make sales, you won’t generate revenue. So, how do you ensure you’re always bringing in fresh leads for your business? It’s simple — lead generation software. Choosing lead generation software can be tricky, though, with so many tools to choose from.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
MARCH 20, 2024
Source: Shutterstock (This year, I’m devoting some of my Research Round-Up posts to academic research papers relating to the use of artificial intelligence for marketing purposes. This post features an unpublished paper that compares the performance of AI-generated vs. human-made images across three marketing use cases.
The Great Game of Business
MARCH 20, 2024
What would happen if you treated every decision like it’s a million-dollar bet?
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Arpedio
MARCH 20, 2024
Account-Based Selling (ABS) has emerged as a potent strategy for businesses aiming to target high-value accounts strategically. However, like any innovative approach, ABS comes with its own set of challenges. Take a closer look into the common hurdles you may encounter in your ABS implementation, and explore effective strategies to overcome them. Common challenges faced in account-based selling Strategic planning and analysis ABS starts with identifying the most promising accounts to target.
Customer Think
MARCH 20, 2024
More than nine in ten leading businesses have ongoing investments in artificial intelligence (AI), including non-tech giants like McDonald’s, CVS Health, and Pfizer. More than 90% also report increasing their investment and incorporating AI into more of their processes.
Flevy
MARCH 20, 2024
Open Innovation Programs represent a paradigm shift in how organizations approach innovation, moving beyond the confines of internal R&D to leverage the collective creativity and expertise of external partners. This approach encompasses collaboration with startups, academia, and even competitors, aiming to tap into a broader pool of ideas and accelerate innovation.
Customer Think
MARCH 20, 2024
Great customer service sets companies apart, and you leave money on the table if you don’t meet your customers’ expectations of engagement. Business and IT leaders understand the economics of great customer service, and Forrester data shows that over 70% of enterprises invest in modern solutions.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
AchieveIt
MARCH 20, 2024
Is generative AI good or bad? Many in the artificial intelligence field constantly debate this question, but is there be a better way to approach it? The short answer is “Yes!” We should be figuring out the right way to implement AI tech into our strategy and processes. Lisa Esch , Senior Vice President and Chief of Strategy, Innovation, and Industry Solutions at NTT DATA provides a crash course on all things generative AI, LLMs and the risks and calculations any type of organization
Customer Think
MARCH 20, 2024
Have you ever heard of the Abilene Paradox? This happens when everybody agrees to do something that nobody wants to do. Today, we will discuss how to avoid this situation in your organization. Jerry B. Harvey wrote “The Abilene Paradox: The Management of Agreement” years ago.
Flevy
MARCH 20, 2024
Business frameworks and methodologies are structured tools to approach complex, but common business challenges. They allow us to cut through noise, zero in on the key issues, and facilitate the development of insightful recommendations. The importance and usefulness of business frameworks in the consulting world—especially among the global strategy firms—cannot be overstated.
Customer Think
MARCH 20, 2024
The idea of remote patient monitoring has existed since the 1960s, when it was used to monitor astronauts’ health in space. However, it was only in 2020 that, with the coming of COVID-19, people realized its potential even more and adopted it widely. Lockdowns across the globe sped up the adoption rate of telehealth services.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Help Scout
MARCH 20, 2024
Discover 8 different ways that customer support teams can make use of capacity that may be freed up when AI tools automate some portion of their work. From professional services to internal tooling!
Customer Think
MARCH 20, 2024
Your important nonprofit or exciting startup will help the world be a better place, bring innovative ideas to the market, and be quite sucessful. You’ve created a terrific pitch deck, have a highly competent management team and terms, and have identified donor prospects with major gift potential.
ClearPoint Strategy
MARCH 20, 2024
Explore how the right strategy execution software can help your business overcome the most daunting challenges and thrive in a competitive market.
Customer Think
MARCH 20, 2024
What Does Your Customer Need? “Your customer doesn’t want a drill. He wants a hole.” You have no doubt heard that one before. Working through customer requirements is difficult, particularly when customers don’t know what they want. Do Customers Want Cameras? I found a story in an old 1990s textbook (The Leader’s Handbook).
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In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Zendesk
MARCH 20, 2024
What is customer service quality assurance? Customer service quality assurance (QA) is a systematic process of evaluating customer interactions, identifying areas for improvement, and providing effective coaching to enhance the overall customer experience. Restaurants don’t attain Michelin-star status by chance. From setting the menu to plating, a chef is monitoring the quality and progression of the dish from start to finish.
Customer Think
MARCH 20, 2024
In this episode of the Sales Leadership Awakening podcast, hosts Colleen Stanley and Steven Rosen discuss the significant changes in sales post-COVID-19. They address the reluctance of sales reps to return to face-to-face selling and the importance of embracing in-person meetings.
Customer Think
MARCH 20, 2024
Booming Outfitter Industry: Global Hunting and Fishing Expenditure Hits $500B Annually
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